4P Investment Approach
At MaSa Partners, we always lead with mission and impact.
We screen and diligence companies using our 4P approach:
We have to believe that mission is at the company’s core and that its vision will make the world a better place. We are sector agnostic.
We have to believe in the founder(s) and their dedication to the company’s mission and overall success.
What is the company’s product / solution / technology / service? Is there any IP?
We need to understand and buy into the company’s solution and go-to-market strategy. No market and no customers, no impact!
We believe that in order for companies to deliver enduring impact, they need to have a sustainable business model.